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Benchmarking for Growth: 12 Research Reports Association Leaders Should Have on Their Radar

Lead Marvels Resource Library

Our passion is helping organizations grow. If you’re a professional association looking for ways to increase member value and engagement, while growing non-dues revenue, we’ve got you covered. If you’re an advertiser interested in learning how to grow your business with a steady stream of intent-based leads filtered to match your ideal customer profile, you’re in the right place.

Explore our library of articles, white papers, including our Association Executive Guide Series, case studies, videos, and infographics, all created with one goal in mind — to help you thrive.

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Results: (12)

Case Study
Bar Associations Partner with Lead Marvels to Grow Non-Dues Revenue and Member Engagement
Discover how 18 bar associations transformed member engagement and generated substantial non-dues revenue with minimal effort by partnering with Lead Marvels.
Case Study
From Tradeshows to 24/7 Influence: How TripShot Leverages Content Syndication into Lead Generation
Learn how transit software company TripShot tackled the challenge of continuous, year-round engagement with its target audience to achieve a double-digit conversion rate.
Case Study
Accelerating Sales Pipeline Activity: Passio Technologies’ Approach to Content Syndication
Learn how Passio Technologies capitalized on an important transit industry development to showcase its thought leadership, educate transportation association members, and ultimately benefit through hundreds of high-quality converted leads.
Case Study
How NAEA is Winning the Battle for Member Attention While Boosting Non-Dues Revenue
The ability to deliver timely educational information that rises above the noise is central to an association’s value proposition. Learn how the National Association of Enrolled Agents uses its online Resource Library with real-time data analytics to zero in on content that connects — and a recurring monthly stream of non-dues revenue along the way.
Case Study
How the State Bar of Texas Created a Recurring, Six-Figure Revenue Stream
The State Bar of Texas needed a new program for its sponsors beyond banner ads on its website and newsletters, one that would provide advertisers with year-round business development opportunities. Here's how they did it, while enhancing member value without straining its internal resources.
Case Study
How the Association of Corporate Counsel Generated $1 Million in Non-Dues Revenue
The Association of Corporate Counsel (ACC) was hearing a common refrain among its sponsors and advertisers and needed to find a new solution, more aligned with its partners’ business needs. Here’s the story of how they did it, while also generating nearly $1 million in non-dues revenue in the process.
Case Study
How Two Associations Deepened Member Value While Growing Non-Dues Revenue
The Utah Association of CPAs and the Texas Society of CPAs were looking for new ways to add value to members. Here's how they did it.
Case Study
How Great Legal Marketing Turbocharged Their Lead Gen Efforts
Great Legal Marketing's lead generation is off and running thanks to Lead Marvels. See how innovative placements and valuable partnerships make it happen.
Case Study
APTA Innovates to Keep Its Members Connected in Unprecedented Times
As the American Public Transportation Association champions the embattled public transit sector, Lead Marvels has its back.