Association Programs
Build a year-round growth program around your professional community.
Find Your Starting Point
Choose the program that fits your priorities.
Lead Marvels offers two ways to bring content, sponsors, and members together. Both are white-labeled and supported by our team. The difference is how the program is funded and who runs the experience.
Sponsor-Funded Program
Sponsor-Funded Resource Library
Let sponsor participation fund the program.
Lead Marvels builds, hosts, and manages a branded Resource Library for your members and brings sponsors to it. Sponsors contribute white papers, guides, research, case studies, videos, and webinars. Resource requests generate leads for participating sponsors, and your association earns a share of the revenue with no license fee.
How It Works
- Lead Marvels sells and manages sponsor participation
- Members access gated and ungated educational resources
- Association revenue share governed by the program agreement
- Dashboard reporting on engagement, sponsor activity, and revenue
Best For
Associations that want a managed, year-round content program without licensing a platform.
Licensed Platform
Solutions Center Platform
License a platform your team runs.
The Solutions Center is a fully managed, white-labeled digital engagement platform licensed by your association. It will include a Resource Library, Vendor Directory, or Marketplace, or connect all three so members can learn through expert content, discover trusted providers, and connect with several vendors through one request.
How It Works
- Launch and Growth plans with a monthly license fee and one-time setup fee
- Your team manages vendors, sponsors, and content approvals
- Lead Marvels handles implementation, hosting, updates, training, and support
- Optional enhancements such as Managed Sponsor Programs available with Growth
Best For
Associations that want to own a member-facing platform and manage their own vendor and sponsor relationships.
Inside the Sponsor-Funded Program
See how content, sponsors, and revenue connect.
Digital Resource Libraries
Make valuable knowledge easier to access.
A branded Digital Resource Library brings relevant educational content together in one place. Help members find useful resources while giving sponsors an opportunity to share expertise with the professionals they want to reach.
Non-Dues Revenue Programs
Create revenue around meaningful participation.
Develop non-dues revenue opportunities that complement membership, events, and existing sponsorships. Connect sponsor investment with content and digital experiences that provide value throughout the year.
Sponsored Content
Give expertise a place in your sponsorship strategy.
Create opportunities for sponsors to contribute white papers, guides, research, webinars, and other educational content. Help members explore important topics while giving sponsors a more useful way to participate in your community.
Technology That Supports the Program
Bring the experience and the insights together.
Lead Marvels combines branded digital experiences with the platform capabilities, reporting, and support needed to manage them. Explore how the technology works, what your team can learn, and where your program can grow.
Platform Features
See how the technology works.
Branded experiences, content discovery, flexible content, provider discovery, engagement visibility, and managed support.
Performance Dashboard
Understand what is earning your members’ attention.
See which resources attract interest, recognize topics worth developing, and bring evidence into sponsor conversations.