Lead Marvels.
Lead Generation Made Easy.

We bring associations and advertisers together to create interactive resource libraries that provide members access to targeted, high-demand content for their professional development.

  • High quality leads for advertisers
  • Non-dues revenue for associations
  • Rich, engaging content for members
It’s a win-win-win.
Advertisers
Heart
Association Members
B2B Lead Gen Made Easy

Syndicate Content

Distribute your branded, thought-leadership content to engaged professional audiences in the industries you serve.

Target Personas

Connect with your ideal customers by engaging with decision makers in the specific types of organizations and industries you target.

Track Performance

Measure campaign effectiveness and optimize program management in real-time with web-based dashboards.

Nurture Leads

Stay top of mind using automated interactions to keep leads engaged until they’re ready to make a purchase.

Members Made Happy

Professional Development

Association members have a high demand for curated, industry resources targeted to their professional needs and interests.

Resource Library

The advanced search, browse and filtering functionality keeps relevant content front and center in a branded environment.

Content Recommendations

Dynamically generated content recommendations based on interests keep members engaged longer and coming back for more.

Always-On Marketing

Members have 24/7/365 access to curated resources from your organization and corporate sponsors in an always-on digital resource library.

Video
Non Dues-A-Palooza Expert Series: Drive Deeper Member Engagement While Growing Non-Dues Revenue
Hear how two associations, each facing specific obstacles, were able to not only commercialize material that enhanced member engagement but also create a positive source of net new non-dues revenue during our final Expert Series of the year.
Article
Not All Sources of Non-Dues Revenue Are Equal: A 7-Step Guide for Association Leaders to Evaluate NDR
Fortunately, there is no shortage of non-dues revenue opportunities for associations to explore. But with so many options available and limited resources to pursue them, which solutions are right for your organization? Use this handy 7-step guide to evaluate which NDR solutions will best align with your organizational mission. Plus, download our complimentary NDR scorecard.
Article
An Advertiser’s Guide to Association Marketing
Having trouble reaching your ideal future customers? Associations are launching innovative marketing programs that look nothing like your grandpa’s sponsorship programs. Use our guide to get an overview of association marketing opportunities, including new programs that can be game-changers for advertisers looking for qualified buyers to grow their businesses.
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