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Article
The Association Executive’s Guide to Pandemic-Proofing Your Live Events
How to deepen in-person event engagement while also safeguarding against future calamities by building a digital infrastructure to support your live events.
White Paper
The 4 Pillars of a Pandemic-Proof Association
The COVID-19 pandemic was uniquely devastating for professional associations, but it also provided some hard-earned lessons that can help you build a stronger, more resilient, and successful organization.
Article
How to Boost Your Lead Gen ROI:  The 3 Principles of a Successful Lead Nurturing Campaign
Do you want to convert more leads into customers? Discover three powerful factors behind any lucrative B2B lead nurturing campaign.
Infographic
5 Reasons to Launch a Digital Resource Library on your Association Website
Enhance value for your members, make more connections, all while earning non-dues revenue.
Article
10 Hacks B2B Marketers Can Use to Boost Lead Conversion Rates
Increase the ROI of your lead gen campaign with these proven tips to help you convert leads into customers.
Article
What’s next after COVID? Is your association ready for the next “black swan” event?
Yes, it’s tempting to just move forward and try to regain a sense of normalcy. After all, that’s human nature. But, as leaders, it’s imperative that association executives apply the lessons learned during COVID-19 to strengthen their organizations. We offer some guidance on how to pandemic-proof your organization.
Press Release
Lead Marvels Partners With CUES to Heighten Engagement With Credit Union Executives
The company's partnership with the Credit Union Executives Society will provide new opportunities for members and corporate sponsors to connect.
Article
5 Reasons to Launch a Digital Resource Library on Your Association Website
Your live events are a primary way to educate and inform your members, while helping them make valuable connections with one another and with sponsors. Learn how you can supplement these critical live experiences with a digital resource library that provides members with access to helpful content and resources 24x7x365.
Video
Learn How APTA Innovated to Keep Members Connected
The American Public Transportation Association found new ways to help its members face unprecedented challenges during the pandemic. The turnkey solution will be a permanent fixture in their arsenal of member support tools.